Tired of chasing the wrong customers?

We Run your Marketing and Outreach.

You stay on product and customer calls. We run buyer signals, first outreach, and retention after the first win.

Kaan, founder of Traction IT
Toronto, --:--

Toronto / --:--

Kaan

I run Traction out of Toronto. Most of my work is helping founder teams turn one good customer into a buyer pattern they can act on this week. Fifteen minutes on a call starts the system: shortlist, openers, outreach, and retention.

What Traction Does

From your best customer to the next conversations.

Four stages. One brief. Fifteen minutes on a call, then Traction runs the system.

  1. 01 / Leads

    We find them.

    Public signals first. Funding moves, hiring posts, launches, conference activity, founder threads. Specific accounts shaped after your best customer.

  2. 02 / Qualifying

    We qualify them.

    Within fifteen minutes of the first call, a shortlist with the why, the signal, and the first opener. Then the system keeps moving.

  3. 03 / Outreach

    We send the first message.

    Each opener written off the signal that surfaced the account. Founder voice, in your tone. Sent from your inbox.

  4. 04 / Retention

    We help you keep them.

    We set up retention so first customers become repeat ones. Renewal triggers, expansion signals, and the next quiet move before churn appears.

Book a 15 minute discovery call. The system starts with a shortlist and openers.

Book the call ->
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Brief

Send the brief.

One sentence about the customer you want more of. Fifteen minutes on a call. Then Traction runs the next steps.

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